ShengShu Technology Unveils Vidu Claw, the AI CMO That Turns a Single Brief Into a Finished Ad

ShengShu Technology today unveils Vidu Claw, the first step toward building the AI CMO, starting from video. More than just a production tool, Vidu Claw acts as a genuine creative partner that integrates into marketing operations to plan campaigns and produce content. It delivers the strategic oversight of a world-class executive without the traditional constraints of human bandwidth, working hours, or production budgets.

To function as a true AI CMO, Vidu Claw combines two complementary skill sets. Vidu Skills drives the creative production layer—image generation, video synthesis, and cinematic consistency—powered by the proprietary Vidu Q3 model. Marketing Skills covers the strategic layer, integrating specialized capabilities such as trend analysis, scripting, and performance optimisation. Together, they form a complete pipeline that transforms a single brief into a ready-to-use advertisement, from first insight to final frame, with no manual handoffs.

Despite rapid advances in generative AI, complete video production remains fragmented, expensive, and fundamentally opaque. Most “all-in-one” platforms are merely aggregators, routing tasks through third-party models and passing compounding costs to users as hidden credit charges that can quickly spiral into tens of thousands. Vidu Claw was built to shatter this ceiling, introducing the world’s first Video Plan, a results-driven subscription that delivers finished ads.

The result is a complete and high-quality advertisement. Brands know exactly what they are paying for before they pay for it, and the bill, when it arrives, matches the price that was promised. It is a fundamental reframing of how advertising production is priced and a direct structural challenge to every other platform in the market.

Built on the open-source OpenClaw framework and powered by Vidu Q3, Vidu Claw is available directly within the Vidu platform, giving users zero-setup access to full-workflow marketing automation. Starting with a simple prompt or marketing objective, users can generate planning, scripting, storyboarding, asset creation, and platform-ready video output within a single system.

Unlike aggregator tools that route requests through a patchwork of third-party models, Vidu Claw generates every frame of video natively through Vidu Q3. Operating directly on the Vidu platform also gives users access to the Vidu Skills system, a library of thousands of specialised AI video and marketing capabilities designed for professional advertising and content production.

The latest generation of Vidu Q3 represents a significant leap in both speed and accessibility. Flash Mode delivers 10-second 1080P clips in just 80 to 150 seconds, up to five times faster than industry speed benchmarks. The more complex Cinematic Mode produces a 10-second clip five minutes faster than the market average. In practice, a brief as simple as “Create a short-form ad for a running shoe targeting young women on Instagram” is enough for Vidu Claw to generate the creative concept, script, storyboard, visuals, voiceover, music, and final video.

Beyond mere production, Vidu Claw functions as a 24/7 AI CMO. It automates the entire marketing workflow, from strategic planning through to final content delivery. At its core is the Marketing Skills orchestration layer, integrating tens of thousands of specialised marketing capabilities across the full production pipeline, including trend analysis and insights, marketing script generation, storyboarding and shot design, asset generation, social media creatives, performance tracking and analytics, and document generation.

This flexible intelligent orchestration layer dynamically selects the most suitable models and resources for each objective. Vidu Claw moves AI from a passive assistant to a core creative teammate, enabling brands to scale their marketing operations with unprecedented speed and data-driven precision.

The launch of Vidu Claw marks a fundamental shift in how AI participates in real-world production. It does more than lower the barrier to content creation—it redefines how marketing work gets done. By understanding goals, autonomously breaking down tasks, and executing them end to end, AI moves from a passive tool into an always-on creative teammate for brands and marketers of every size.

Vidu Claw is available now at https://www.vidu.com/vidu-claw